Principal Analytics & AI · Revenue & GTM · updated Sep 2026

I help teams trust the numbers, then ship tools that refuse wrong answers out loud.

Hold the Send. AI drafts. Humans send.

I'm Nathan Platter, an analytics operator. LotBeacon is the live desk you can click today. SettleUp and CoverReply: Now booking pilots. Everything else on this page is a sibling, a leave-behind, or a lab tool.

If you run a shop, a practice, or a classroom and want a straight look at what is built (no sales gauntlet), you are welcome here.

Open LotBeacon desk Watch the refuse Book intro

Product lines

LotBeacon is live. SettleUp and CoverReply: Now booking pilots. A person always presses Send.

Dealership · LotBeacon

LotBeacon

Lead replies for dealerships, drafted and checked by AI, sent by your rep. G2 is the live desk. GitHub Pages is the door. Seeded / not live Meta. Pilot store (branded franchise, Lincoln, NE area) recording = fake customers OK.

Checked against your facts and house rules, money asks flagged for a manager, an activity log on the desk. A person always presses Send.

Pricing: Solo $349 · Three Amigos $599 · Dealership $999 per month. Founding rate $299 / $499 / $699 for the first 10 stores signing by Jan 31.

LIVE DESKHuman Sendfrom $299/mo

Open the desk Pages door

Collections · SettleUp

Both Sides of the Letter

Collections and billing messages, drafted and checked by AI, sent by your team.

In a pilot, each message is checked against the account before your team sends it.

SettleUp Collections is the Level-4 dispute-letter gate: Draft → Check vs ledger → one Remediate → loud Refuse. Human owns Send. We sit beside your recovery stack. We do not replace dialer, payments, or CMS.

What you get
Controls in the workflow	Gate fires at draft time, not in annual theater.
Fits your stack	Bolt onto CMS / agency desk; CSV / SFTP / assisted import path.
Diligence-grade trust	Claim → ledger → attempts → refuse trail; Admin / Contributor / Compliance.
Pilot path	Pilot wedge on fixtures → your book; expand when earned.

Capacity-with-gate: more accurate dispute volume with a hard stop when the ledger disagrees. Refuse protects the creditor brand and the agency relationship. Never a layoff or FTE-replace pitch.

Compare: complementary to recovery platforms that own contact, placement, scoring, and digital engage. SettleUp owns letter content risk before Send. Not a dialer, not a payments portal, not a CMS rip-replace.

Out forever: unsupervised auto-send · dialer / Reg F contact engine · payments portal · CMS rip-replace · SOC 2 badge without evidence. No public price sheet.

BOOKING PILOTSdemoHuman SendNot legal advice

Book a walkthrough Watch the refuse

Insurance · CoverReply

CoverReply

Client messages for insurance agencies, drafted and checked by AI, sent by your team.

In a pilot, each draft is checked against the policy on file and the disclosures and rules your agency requires, before anyone presses Send. CoverReply does not quote, bind, give coverage advice, or decide claims.

BOOKING PILOTSHuman Send

See CoverReply

Children’s books

Homestead shop. Scan the spine. Count the stamp. Keep a dollar.

Kid-facing book products launch from /childrens-books/. First ship is Shelfmark: grocery gun, webcam, or phone camera. Beep. Unique ISBN tag. eBay and Amazon files. Gross is not profit. Listed is not sold.

Homestead kids · used books

Shelfmark

Scan ISBN. Beep. Hydrate title and description. Unique tag per book, not a $4.99 clamp. Optional keep floor ($1.00, $5.00) reverse-engineered after fees, mailer, and Media Mail. Hunt mode: scan one in the aisle, hear the max you can pay, next book. Download eBay File Exchange and Amazon Inventory Loader. A grown-up uploads the sheet.

Compare: not a Chrome clicker of twenty eBay forms. Three bins teach sell / other shop / give away. Family copy is shop, story, and jar. Full desk is in source.

LIVEFamily copySource

Scan tonight Hunt Aisle Code

Shared on the road

Brainstorm 2026, Denver. The leave-behinds still work.

Sep 9–11. Collections / creditors' rights aisle. Session was Taming the Dispute Queue with Ralph Hall, Olga Mironova, and Ari Derman. Help desk, not a carnival booth. These pages are what people walked away with.

Lightning leave-behind

After the Lightning

Two tests on every letter: costume and ledger. Monday checklist. $1,000 vs $20,370.53. Guest of Mike Gibb.

LEAVE-BEHIND

Open the checklist

Sandbox · Clark Hill track

Taming the Dispute Queue

Session resources. Local LLM. Ollama. Synthetic data. If you could not install, watching was valid.

SESSION

START-HERE.md

Honest gaps

Security & DPA FAQ

What we store, what we do not, and the gaps we will not peacock past. For the person who asks after the talk.

FAQ

Read the FAQ

Copycats and pushback (Grima + Temu) ships on each product page before the intro. Deep-link PortalReply · Counsel · LICENSE.

SettleUp suite

Aisle add-ons. Same refuse story. Not a second brand.

Suite module

PortalReply

CFPB Company Portal response pack. Day-15 clock. Cite-to-file. Hard REFUSE. HITL. Not Civica/Tratta CMS.

LIVEBreakable

Open demo

Suite module

Counsel QA

Attorney demand / MVN cited gap report. Counsel outbound lane, not PI EvenUp. Book intro. No public list.

LIVE

Open demo

Door-open stub

LICENSE Desk

License + bond OPS chase: owner, evidence, escalate. Not a pretty calendar.

LIVEShort leash

Book intro Open stub

About

Brought in when numbers are not trusted, AI stalls, or teams ship output instead of outcomes.

Player-coach analytics and GTM intelligence. Thorough intake, trusted metrics, executive reporting. Domain fluency across collections / dispute workflows and dealership sales ops, without pretending bots replace judgment.

Viable participant: leadership needs decision confidence · attribution will not reconcile · agentic tools need HITL refuse gates · a single proof link for a booth or a Zoom. Not a résumé dump. Not your day-job employer's brand. Minneapolis · MBA Data Analytics & Marketing (LSU).

Outcomes

Business outcomes cited carefully from my materials, not peacock.

Tubi: attribution coverage 62%→91%; $33M+ GNR influence; analysis cycles −77% (from Builder of Hold the Send materials).
Peacock: partner onboarding 18× / −93% cycle; ad opportunity models in the $60–140M range (modeled).
B2B SaaS contract: ~$8M incremental pipeline identified; ~20% shorter opp cycle; ~35% faster PBI loads.
Farrell’s: operator P&L discipline. Exit when unit economics fail (operator proof).

Sources: LinkedIn/resume archive + verbal addenda in the Builder of Hold the Send snapshot. Ask before quoting externally as press.

Engage

Advise, pilot, or speak when the work is outcomes-shaped.

Brainstorm Denver is done. The leave-behinds above stay up. If you are organizing for operators, campus cohorts, or clubs who have carried real P&Ls, I am honored to help. Send this hub. Book a slot. No gauntlet.

Book intro Invite to speak

Socials

Find the work without a scavenger hunt.

LinkedIn X GitHub Gamma site Gamma doc Trailblazer Loom Email

Lab

Free tools and earlier work. Product desks live above.

Children’s books

Shelfmark aisle

Family used-book shop plus the public aisle for kid products. Scan once. Count the stamp. Keep a dollar.

Aisle Family copy

Earlier browser tools

Reading · Estate · Divorce

Still available. Not the booth story.

Reading Estate Divorce

Legacy tools hub